Directly from the prompt,
for /d %a in (d:yoursubdirectory2014*) do d:FOLDER1FOLDER2EXECUTABLESexample.exe /DATE %%~na
or
for /d %a in (d:yoursubdirectory2014*) do call d:FOLDER1FOLDER2EXECUTABLESexample.exe /DATE %%~na
or
for /d %a in (d:yoursubdirectory2014*) do start /w "" d:FOLDER1FOLDER2EXECUTABLESexample.exe /DATE %%~na
may suit.
(I've assumed you want the parameter following the /date
switch to be the name of the directory; also 2014*
assumes you want this to run on all directories named starting 2014
.)
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